FD 整合行銷服務項目 》Marketing Services

Last Updated on 2022-05-17 by Foodelicious

FD 整合行銷公司 專注於食品飲料產業的B2B, B2C 品牌管理,行銷服務項目包括品牌形象整合, 品牌行銷與品牌顧問服務
FD Marketing Inc specializes in B2B & B2C Brand Management at Food & Beverage Industry.  FD Marketing Services include Branding, Marketing and Consulting Service

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 Marketing Column 行銷文章專欄

目錄標註: 只需要按下自己想找的項目, 會直接到所選擇的項目

Table of Content Remark: Just click the subject that you want to look for. It will bring you to the subject right away.

 

品牌行銷 Brand Marketing

撰寫產品提案 | Product Pitch Proposal

目的: 讓通路採購選擇你的產品

產業: 食品與飲料產業
通路: B2B, B2C, E-commerce

報價: 產品提案需詳細訪談

服務項目
■ 針對通路撰寫產品提案
■ 提案包括詳細公司/品牌/產品介紹
■ 產品優勢與競爭產品的分析
■ 請注意您需提供
a. 產品樣品
b. Logo & 產品照片 (去背)
c. 產品資料 (包括產品檢測報告)

 

▶  Product Pitch Proposal

Purpose: To impress the buyer to choose your product

Industry: Food & Beverage Industry
Channels: B2B, B2C, E-commerce

Quotation: Detailed Discussion Prior Quotation

Service Details
■  Compose a pitch proposal for specific sales channel
■  The pitch proposal included detailed brand/product/company introduction
■  It will also include selling points and competitor analysis
■  Please note that You would need to provide:
a.Product Samples
b.Product Information (item number, size, carton size.. etc)
c.Product Picture (Background Removed)

 

▍撰寫新產品上市企劃 | New Product Launch Plan

目的: 讓新產品在市面更多曝光度與業績

產業: 食品與飲料產業
通路: B2B, B2C, E-commerce

報價: 企劃提案需詳細訪談

服務項目
■  此企劃是針對多款通路 (Multi-Channel)
■  提案包括多樣化企劃策略與產品優勢
■  請注意此服務只提供企劃, 並沒有執行, 若需執行, 需另外報價
■   請注意您需提供
a. 產品樣品
b. Logo & 產品照片 (去背)
c. 產品資料 (包括產品檢測報告)

 

▶ New Product Launch Plan

Purpose: To increase product exposure in multi-channel

Industry: Food & Beverage Industry
Channels: B2B, B2C, E-commerce

Quotation: Detailed Discussion Prior Quotation

Service Details
■ The proposal would also include this product’s selling points
■ Offer various marketing strategies in multi-channels that fit your Target Audience
■ Please note that this service does not include execution fee.
■ Please note that You would need to provide:
a. Product Samples
b.Logo & Product Picture (Background Removed)
c. Product Information (size, carton size, test report.. etc)

 

▍意見領袖行銷 |  Influencer Marketing 

目的: 增加產品與品牌曝光度

產業: 食品與飲料產業
通路: B2C, E-commerce

報價: 專案需詳細訪談

服務項目
■ 邀請部落客, IG 客 , KOC/KOL 寫產品開箱文且分享至他們的粉絲頁
■ 我會提交一張候選名單, 你可以從中選出做出最終篩選.
■ 我會建議搭配撰寫新產品上市企劃
■ 負責追蹤合作對象與審閱付稿費的文章
■ 請注意您需提供
a.你的預算與 KPI 目標
b.產品樣品
c.產品資料 (包括產品檢測報告)
d.寄至合作對象的運費
e.稿費由貴公司負責
f.購買管道資訊與網路連結以便導入流量

 

▶ Influencer Marketing 

Purpose: To increase product exposure among consumers

Industry: Food & Beverage Industry
Channels: B2C, E-commerce

Quotation: Detailed Discussion Prior Quotation
NTD $5000/per project

Service Details
■ Invite bloggers, Instagram KOC/KOL to compose UGC post or article ( User Generated Content ). I will offer a list of KOC and price for you to choose.
■ Suggest to combine with New Product Launch Proposal Service
■ Track cooperated partner and review their article
■ Please note that You would need to provide:
a. Your budget and KPI
b. Product Samples
c. Product Information (item number, size, carton size.. etc)
d. Shipping Fee to the KOC/KOL location
e. How to purchase demonstration or link

 

 

▍專業訪談 | Professional Brand Interview

目的: 在 B2B 管道增加產品與品牌曝光度

產業: 食品與飲料產業
通路: B2B

報價: NTD $5000/專案

服務項目
■  品牌專業訪談 – 品牌創始人或是品牌經理
■  文章案例: https://globalfoodelicious.com/miaolin-foods-minoterie-bourseau-flour/

 

▶ Professional Brand Interview

Purpose: To increase brand knowledge among professional field

Industry: Food & Beverage Industry
Channels: B2B

Quotation: Detailed Discussion Prior Quotation

Service Details
■  Professional Interview with Brand Manager or Brand Owner
■  Article Sample: https://globalfoodelicious.com/miaolin-foods-minoterie-bourseau-flour/

 

內容行銷 Content Marketing

▍SEO 優化 | SEO Service

目的: 通過 SEO 技術 為公司網站引進有效的流量

產業: 任何產業
通路: B2B, B2C, 電商, 自媒體

報價: 網站需詳細訪談
所需時間: 7 個工作天

服務項目
■  深度網站 SEO 檢測報告
■  報告會包括網站結構優化, 關鍵字優化 , 內容策略.. 等細節
■  請注意此服務只提供報告, 並沒有執行, 若需執行, 需另外報價

 

▶  SEO Service

Purpose: To increase website traffic and ranking from search engine

Industry: Any Industry
Channels: B2B, B2C, E-Commerce, Influencers

Quotation: Detailed Discussion Prior Quotation
Finished Date: 7 Working Days

Service Details
■  In-depth Current Website Audit
■  Offer Report with suggestions by Using SEO techniques – include well-categorized website structure, keyword strategy, content strategy, on-page optimization and many more more
■  Please note that this SEO service is only to offer report. Execution process would need another quotation

 

▍網站翻譯 | Website Translation Service

目的: 為公司網站引進國際客戶流量

產業: 任何產業
通路: B2B, B2C, 電商

報價: 網站翻譯專案需詳細訪談

服務項目
■ 將中文內容翻譯為英文內容
■ 運用關鍵字優化提升搜尋引擎排名
■ 請注意此服務只提供文字翻譯, 並沒有上傳至網站之服務, 若需執行, 需另外報價

 

▶  Website Translation Service

Purpose: To drive international clients to the website

Industry: Any Industry
Channels: B2B, B2C, E-Commerce

Quotation: Detailed Discussion Prior Quotation

Service Details
■ Translating Chinese content to English content
■ Using SEO techniques to improve website visibility on search engine.
■ Please note that this translation service only offers translation pdf file. It doesn’t include upload to the website.

 

▍電商商品上架 | E-Commerce Product Upload Service

目的: 為電商網站引進有效的流量

產業: 任何產業
通路: 電商 (Momo, PC Home, 蝦皮, Amazon, Shopify )

報價: 依照品項數量估價
電商專案需詳細訪談 (中文 或 英文)
所需時間: 15 個工作天

服務項目
■ 電商後台商品資料建檔與圖檔上架
■ 運用關鍵字優化提升搜尋引擎排名
■ 請注意此服務只提供上架服務, 電商代營運需另外報價
■ 請注意您需提供
a.電商帳號與密碼
b.產品照片 (去背)
c.產品資料

 

▶ E-Commerce Product Upload Service

Purpose: To increase E-commerce website traffic from search engine

Industry: Any Industry
Channels: E-Commerce (Momo, PC home, Shopee, Amazon, Shopify..etc )

Quotation: It depends on the item quantity.
Platform (Chinese / English): Detailed Discussion Prior Quotation

Service Details
■ Content Creation by using SEO Techniques for each product
■ Suitable picture pixel and size for the platform.
■ Please note that this E-Commerce Product Upload service does not include E-Commerce Operation Fee.
■ Please note that You would need to provide:Item information
a. E-Commerce platform account and password
b. Logo & Product Picture (Background Removed)
c. Product Information (size, carton size, test report.. etc)

 

社群行銷 Social Media Marketing

▍Facebook 粉絲團管理 | Facebook Management Service

目的: 為 Facebook 粉絲團增加符合目標受眾的粉絲

產業: 任何食品與飲料產業 , 餐廳 & Cafe
通路: B2B, B2C, E-commerce

報價: 需詳細訪談

服務項目
■ 提供每月粉絲團企劃提案與執行 – 包括主題, 貼文設計 (包括照片, 短秒影片 ..etc.)
■ 提供每月數據報告
■  提供線上客服
■  請注意並不包括 Facebook 廣告操作
■  請注意您需提供
a. 產品樣品
b.Logo & 產品照片 (去背)
c. 產品資料

 

▶ Facebook Management Service

Purpose: Increase fans that matches your Target Audience.

Industry: Food & Beverage Industry , Restaurant & Cafe
Channels: B2B, B2C, E-commerce

Quotation: Detailed Discussion Prior Quotation

Service Details
■ Monthly Facebook Fan Page Theme Planning and Strategy.
■  Content Creation to drive traffic to your website. Post content may be vary, which might include photos, infographic, short video ..etc
■ Offer monthly analysis report each week
■ Offer Online Customer Service
■ Please note that it doesn’t include Facebook paid media operation
■ Please note that You would need to provide:
a.Product Samples
b.Product information (size, description ..etc)
c. Product Picture (Background Removed)

 

Instagram 粉絲團管理 | Instagram Management Service

目的: 為 Instagram 粉絲團增加符合目標受眾的粉絲

產業: 食品與飲料產業 , 餐廳 & Cafe
通路: B2B, B2C, E-commerce

報價: 需詳細訪談

服務項目
■ 提供每月粉絲團企劃提案與執行 – 包括主題, 貼文設計 (包括照片, 短秒影片 ..etc.)
■ 提供每月數據報告
■ 提供線上客服
■ 請注意並不包括 Instagram 廣告操作
■ 請注意您需提供
a. 產品樣品
b.Logo & 產品照片 (去背)
c. 產品資料

 

▶ Instagram Management Service

Purpose: Increase fans that matches your Target Audience.

Industry: Food & Beverage Industry , Restaurant & Cafe Services
Channels: B2B, B2C, E-commerce

Quotation: Detailed Discussion Prior Quotation

Service Details
■ Monthly Instagram Fan Page Theme Planning and Strategy.
■ Content Creation to drive traffic to your website. Post content may be vary, which might include photos, infographic, short video ..etc
■ Offer monthly analysis report each week
■ Offer Online Customer Service
■ Please note that it doesn’t include Instagram paid media operation
a. Please note that You would need to provide:
b.Product Samples
c.Product information (size, description ..etc)
d. Product (Background Removed)

 

 

▍LinkedIn 粉絲團管理 | LinkedIn Management Service

目的: 以 B2B 客戶為主, 增加產品品牌的曝光度, B2B 客戶包括國際客戶與在地客戶

產業: 任何食品與飲料產業
通路: B2B
推薦語言: 英文

報價: 需詳細訪談

服務項目
■ 提供每月企劃提案與執行 – 包括專業主題, 貼文設計 (包括照片, 短秒影片 ..etc.)
■ 提供每月數據報告
■ 提供線上客服
a.請注意並不包括 LinkedIn 廣告操作
b.請注意您需提供
c.產品樣品
d. Logo & 產品照片 (去背)
e.產品資料
f. 產品目錄電子檔

 

▶ LinkedIn Management Service

Purpose: Increase Brand exposure on B2B International and Local Clients in the professional field

Industry: Food & Beverage Industry
Channels: B2B
Language Recommendation: English

Quotation: Detailed Discussion Prior Quotation

Service Details
■ Monthly LinkedIn Page Theme Planning and Strategy.
■ Content Creation to drive traffic to your website. Post content may be vary, which might include photos, infographic, short video ..etc
■ Offer monthly analysis report each week
■ Offer Online Customer Service
■ Please note that You would need to provide:
a.Product Samples
b.Product information (size, description ..etc)
c. Logo & Product Picture (Background Removed)
d. Catalogue PDF file

數位廣告行銷 | Paid Media Marketing

▍Facebook 廣告優化 Facebook Ads Optimize

目的: 增加產品與品牌曝光度, 為粉絲頁引進有效的流量

產業: 食品與飲料產業 , 餐廳 & Cafe
通路: 通路: B2B, B2C, 電商, 自媒體

報價: 廣告費用的 20%
例如: 你的一篇貼文的廣告預算 NTD $1000, 投放手續費則是 NTD $200.

服務項目
■  只提供 Facebook 廣告投放服務
■  檢視 Facebook 廣告成效且提供數據報告
■  請注意此服務不包括廣告文案撰寫與素材發想
■  請注意您需提供: 貼文連結, 每日預算, 廣告天數

 

▶ Facebook Ads Optimize

Purpose: Increase Facebook Fans that matches your Target Audience.

Industry: Food & Beverage Industry , Restaurant & Cafe Services
Channels: B2B, B2C, E-commerce, Influencer

Quotation: 20% Of Your Ads Fee
For example: If your budge is NTD $1000/per link, you would need to pay me NTD $200

Service Details
■  Only offer Facebook Ads Service
■  Offer Ads analysis report after each ads ends
■ Please note that this service does not include writing or improve the post.
■ Please note that you only need to provide link, daily budget and how many days for promotion.

 

 

▍Instagram 廣告優化 |  Instagram Ads Optimize

目的: 增加產品與品牌曝光度, 為粉絲頁引進有效的流量

產業: 食品與飲料產業 , 餐廳 & Cafe,自媒體
通路: 通路: B2B, B2C, 電商

報價: 廣告費用的 20%
例如: 你的一篇貼文的廣告預算 NTD $1000, 投放手續費則是 NTD $200.

服務項目
■ 只提供 Instagram 廣告投放服務
■ 檢視 Instagram 廣告成效且提供數據報告
■  請注意此服務不包括廣告文案撰寫與素材發想
■ 請注意您需提供: 貼文連結, 每日預算, 廣告天數

 

▶ Instagram Ads Optimize

Purpose: Increase Instagram Fans that matches your Target Audience.

Industry: Food & Beverage Industry , Restaurant & Cafe Services
Channels: B2B, B2C, E-commerce, Influencer

Quotation: 20% Of Your Ads Fee
For example: If your budge is NTD $1000/per link, you would need to pay me NTD $200

Service Details
■ Only offer Instagram Ads Service
■ Offer Ads analysis report after each ads ends
■  Please note that this service does not include writing or improve the post.
■  Please note that you only need to provide link, daily budget and how many days for promotion.

 

 

合作報價洽詢 | Quotation Inquiry

▍填寫表單連結 (中文): https://www.surveycake.com/s/RGw0e

備註: 填寫表單後, 會將報價單 (PDF 檔) 在三個工作天內,  用 [email protected] Email 給您

 

 

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